Essential Sales Skills – NEW

Essential Selling Skills enables you to succeed in customer service and sales roles.

Learn non-negotiable sales disciplines to ensure you demonstrate the right attitudes, skills and techniques to be a stand out sales professional, consistently achieving superior sales results. Learn how to maintain an excellent attitude towards customers, become a more collaborative problem solver and win over difficult customers with poise, calm and absolute professionalism.

Applying accelerated learning techniques, you will actively engage in discussion groups, participate in a wide range of sales based exercises and develop your own targeted goals and action plans for on the job implementation.
Designed for

  • Managers and buisness owners who want to lead from the front 
  • Experienced staff who need to re-evaluate or fine tune their current sales and service skills
  • Anyone invovled in front line sales and service, incuding new staff who need to learn the best techniques, right attitudes and deliberate behaviours expected in the delivery of sales and service excallence..

Learning outcomes

  • Learn a 5-point sales process to ensure you sell well every day, with every customer
  • Understand competitive advantage
  • Master the art of building rapport
  • Maintain excellent attitudes towards customers and staff
  • Learn how to communicate effectively
  • Handle objections with confidence and competence
  • Win over the difficult customers
  • Close a sale without being pushy
  • Understand the importance of ethical selling and honoring promises made
  • Implement personal goals and action plans to achieve excellence at work


One day, 9am – 5pm

Your facilitator Robin Rawson
Anyone that has met Robin will have heard him say that he is a ‘behaviorist at heart’. He genuinely cares not only about what people learn, but more importantly what people DO with what they learn. His style of teaching is very practical and hands on allowing you to engage in a meaningful, provocative and memorable experience. 

Robin believes that deep down, everybody wants to excel and that people need to be challenged before they will change. His direct ‘feet on the ground’ approach and deliberate use of accelerated learning techniques are central to his success as a professional business consultant.

Robin is a specialist in his industry with over 30 years’ experience and is considered one of New Zealand’s foremost adult educators. He has worked with many high profile companies across New Zealand and around the world. He has extensive knowledge and experience in management training, skills based employee development, professional development and business coaching and mentoring. In addition to his extensive experience, Robin holds a National Certificate in Business Studies, a Diploma in Adult Teaching and a Certificate in Training and Development. He is a senior consultant for the NZ Institute of Management (NZIM) South Island wide and an accredited 4QL educator with the Wilf Jarvis Foundation.

Regional Business Partner (RBP) Capability Voucher Fund
Application has been made to register this programme with the RBP Capability Voucher Fund. To explore if your business is eligible for support contact your local Regional Business Growth Advisor at or register your business here. Your Regional Growth Advisor will advise you on your eligibility for capability development funding.


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