The Customer Journey

7 May 2026

Looking at your customer journey and wondering where people are dropping off… or where you could create a better experience?

Our latest workshop with Lou Evans helped businesses unpack exactly that — identifying the gaps, uncovering opportunities, and exploring simple “surprise & delight” moments that can make a real impact.

Participants got hands-on mapping their customer journey, comparing manual and AI-powered approaches, and walking away with practical ideas they could put into action straight away.

From stronger messaging to smarter customer touchpoints, this session was all about creating momentum through small but meaningful improvements.